Media training

Whether a complete beginner or an experienced broadcaster, launching a campaign or responding to a major crisis, I’ll help you calm your nerves, take control and deliver interviews that will resonate with your audiences, quickly.

I do this in 3 ways…

Simple, memorable tips and techniques you’ll remember long after the training.

Several mock radio and TV interviews on your subject, for programmes and formats you are most likely to be interviewed on.

Support with messaging, not just media skills to ensure what you say really connects with your audience and inspires the desired response.

Choose between working broadcast studios in central London and MediaCity Salford run by practising / former BBC producers or do your training remotely via Zoom.   

Sessions available from fundamentals for beginners to advanced for the more practiced and one-to-one coaching for C-suite execs.

My courses are bespoke but here’s a sample of what they could cover:

Fundamentals of radio + TV interviews

• Understanding what the media want and the role of the spokesperson.

• How to prep quickly and effectively.

• Messaging that works.

• Mock broadcast interviews (radio and TV) on your topic in working studios.

•Playback and analysis, tips and techniques.

Perfect for

• Beginners – for quick results.

• Demystifying the process.

• Building confidence in a supportive space.

• Getting familiar with the tech involved by practicing in a real broadcast studio.

Advanced media training

• Bespoke training according to experience levels, known strengths and weaknesses.

• Mock broadcast interviews (radio and TV) in working studios.

• Testing responses to curveball and difficult questions.

• Handling reputational issues.

• Playback and analysis, tips and techniques.

Perfect for

• People with broadcast / public speaking experience who want to fine tune their performance.

• Building confidence under pressure.

• Handling a broader range of interviews in a working broadcast studio.

• Anyone needing to handle hostile questioning

CEO + ELT media training

• Bespoke training according to experience levels and specific need.

• From fundamental techniques that build confidence to stress-testing responses to topics and types of interviews that present the greatest challenge.

• Mock broadcast interviews (radio + TV) in formats most likely to face

• Playback and analysis.

Perfect for

• CEOs and ELTs who are expected to deliver confident, authoritative, empathetic and engaging interviews.

• Those preferring dedicated one-to-one attention, frank critique and actionable suggestions for improvement.

• Cementing confident performances in studio, on location etc 

• Stepping in for the CEO.